Rejuvenating Client Relationships with Matt Cardella (Ep. 47)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , , , ,

Advisors, are you looking for ways to rejuvenate your client relationships?

Creating a meaningful impact in their lives is only a part of it. It’s equally important that your clients know (and appreciate) your value and process!

In this episode, Duncan MacPherson joins Matt Cardella, a financial advisor at Raymond James. Matt shares how his business has achieved professional contrast and improved relationships with a process-driven approach.

They discuss:

  • How to make your message more compelling by thinking beyond the technicalities
  • The significance of converting ideas into intellectual property
  • Connecting “authentically” with your clients
  • How to make your clients appreciate you more
  • The path to greater work-life balance as a financial advisor
  • And more

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About Our Guest:

Matt began his career at Edward Jones in 2002 with a strong desire to help people make good financial decisions. In 2003, Matt hung out his shingle in Hinesville, Georgia. After 17 years, he made the change to Raymond James. Matt, along with his team, helps families and business people with their investments, but there is much more to it than just money. Matt and his team are committed to supporting their clients in every aspect of their lives, and finances are just the beginning. They recognize that financial well-being impacts many other areas of life. Their commitment to provide personalized and comprehensive planning goes far beyond investments. They help their clients navigate toward a brighter future with financial confidence.

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Balancing Riches and Relationships: Family-Centric Wealth Management with Jeff Savlov

Balancing Riches and Relationships: Family-Centric Wealth Management with Jeff Savlov (Ep. 46)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , ,

It is very common for first-generation, self-made, affluent people to shield their children from hardships.

But that safety net can become a hammock of complacency…and entitlement!

In this episode, Duncan MacPherson joins Jeff Savlov, family business and wealth consultant, and the founder of Blum & Savlov, LLP. They discuss how to address family dynamics in wealth management — ultimately avoiding strained relationships among all future inheritors of wealth.

They discuss:

  • Why family dynamics play a crucial role in continuity and succession planning
  • Major challenges in family business succession (and how to address them)
  • Resources for financial advisors to help address family issues faced by affluent clients
  • How to engage families — including children — in the financial planning process
  • And more

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About Our Guest:

Jeff is the Founder of Blum & Savlov, LLP and consults with business families, legacy wealth families and the advisors who serve them. He brings more than 30 years of unique experience in sales and marketing, business ownership, entrepreneurial endeavours and family dynamics/psychological training, along with a common-sense style, to his consulting work with families. By integrating his diverse business background, extensive academic work and family dynamics/psychological training with his experience working in his family’s commercial printing business, Jeff helps enterprising families balance family and business/wealth so both will thrive for many generations.

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One Good Idea to Build Strong Client Relationships with Cathi Durrell

One Good Idea to Build Strong Client Relationships with Cathi Durrell (Ep. 45)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , ,

People are bombarded with hundreds of emails and messages daily.

In a world dominated by digital communication, you need to do something that stops your clients in their tracks. You have to snap them out of the trance… But how?

In this episode, Duncan MacPherson joins Cathi Durrell, owner of Lavish Cards, to discuss how to build intimate relationships through personalized, hand-made cards that your clients will treasure for years to come! Get ready to get at least one good idea to elevate your client experience.

They discuss:

  • The emotional impact of receiving a surprise card
  • Real-world examples of greeting cards serving as a bridge for referrals and advocacy
  • Simple yet incredibly effective ideas for lumpy mail
  • The use of AI in enhancing the card-sending experience
  • Why greeting cards are a great way to connect with the next-generation
  • And more

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About Our Guest:

Cathi Durrell, along with her husband Glen, who is a professional photographer, are the owners of Lavish Fine Art Cards, a company they co-founded 11 years ago. Lavish has grown extensively over the past 11 years and specializes in catering to the bespoke communication needs of its clients. The entire crew at Lavish is committed to creating and supplying the highest quality greeting cards. In her spare time, Cathi enjoys travelling and exploring “the back roads” with Glen in search of the next image for Lavish.

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Strategic Acumen in Mergers and Acquisitions

Strategic Acumen in Mergers and Acquisitions with Martin Luc Derome (Ep. 44)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , , ,

Selling a business is a once-in-a-lifetime opportunity for many advisors.

Do you really want to rush into the transaction? Or do you want to make sure you find the right buyer, receive maximum enterprise value, and leave your clients in good hands?

In this episode, Duncan MacPherson interviews Martin Luc Derome, president of Queenston. Specializing in mergers, acquisitions, and valuations in the financial services industry, Martin has invaluable insights for both buyers and sellers on how to navigate the transaction successfully and effectively.

They discuss:

  • The dos and don’ts of M&A in financial services
  • Actionable steps that help you maximum your enterprise value
  • Queenston’s proprietary process to navigate a business sale from start to finish
  • How to find the ideal buyer/seller (beyond just AUM or EBITDA)
  • And more

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About Our Guest:

Martin Luc Derome is a seasoned business leader with over 25 years of experience in finance and insurance. He currently serves as President of Queenston M&A Inc., specializing in mergers, acquisitions, transfers and valuations in the financial products industries. He has held executive positions at Financial Horizons Group, and worked as M&A consultant for high-net-worth individuals, business owners, and professionals. Martin Luc is a trusted consultant dedicated to providing personalized solutions to clients. Mr. Derome has successfully completed the “Certified Financial Planner” program.

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Unlocking Financial Impact and Legacy with Ted Jenkin (Ep. 42)

Unlocking Financial Impact and Legacy with Ted Jenkin (Ep. 42)

Advisor, Education, Finance, Financial, , , , , , , , , , ,

The Power of Partial Sale for Financial Advisors’ Business Transition

In this insightful podcast, Duncan MacPherson speaks with Ted Jenkin, CEO of oXYGen Financial and they explore the substantial financial impact that advisors can realize over time through a structured buyout, offering a promising path to a secure future. 

Discover how this unique strategy not only secures financial well-being but also positively shapes their legacy through a slower and more deliberate transition out of the business.

Key Highlights:

  • Financial Empowerment: Uncover the significant financial benefits that advisors can experience through a structured buyout, ensuring a favorable long-term financial impact.
  • Legacy Transformation: Learn how the Partial Sale approach provides advisors with the opportunity to shape their legacy positively and leave a lasting impact on their clients and the industry.
  • Amplifying Business Growth: Discover how focusing on their business after the initial partial sale can amplify overall buyout potential, unlocking exponential growth and value.
  • Step-by-Step Transition: Navigate the strategic journey of a Partial Sale, gaining insights into the carefully crafted process that allows for a gradual and successful transition.
  • Sustained Success: Explore how embracing a Partial Sale paves the way for sustained success, positioning advisors for continued growth even after the full business transition.

Resources:

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About Our Guest:

Ted Jenkin is the CEO of oXYGen Financial, partner at ESL Advisers, CEO of Hyperchat Social, co-owner of Complete Concrete & Hardscapes, and a serial entrepreneur. With 26 years of experience and six advanced designations including the Certified Financial Planner degree, Ted is a featured columnist on the Wall Street Journal and can be seen regularly on CNN/Headline News. He is also featured locally on 93.7FM, 106.3FM, 680 The Fan, and NBC 11 Alive News. Ted is the author of “The 21 Day Budget Cleanse” and “100 Smart Money Moves To Make Now.”

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Automate, Engage and Retain: The Future of Marketing in Finance with Kevin Mulhern

Automate, Engage and Retain: The Future of Marketing in Finance with Kevin Mulhern (Ep. 41)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , , ,

Do you want to attract, engage, and retain clients without having to spend too much time on tedious marketing tasks?

In this episode, Duncan MacPherson speaks with Kevin Mulhern, CEO and co-founder of AdvisorStream, a digital marketing platform for financial advisors. They talk about making small tweaks to achieve organic growth, focusing on relationship management and automated marketing.

They discuss:

  • How AdvisorStream helps advisors deliver highly personalized content through a data-driven approach
  • Three key drivers to exceed expectations: needs-based, values-based, and goals-based
  • Biggest reasons why clients leave advisors (and how to tackle them)
  • Empowering your network to become referrers by giving them something to talk about
  • And more

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About Our Guest:

As an entrepreneur who brings a deep background in the financial service industry, Kevin’s passion has always focused on developing solutions for firms and advisors that create efficiencies, streamline workflow, drive new business and deliver measurable ROI.

During his career, Kevin has worked for both large and boutique wealth management firms while developing a rich background in new media, big data and web-based services. After witnessing a growing need for marketing automation, he brought together a team of like-minded technology and experienced industry experts in 2013 to launch the award-winning AdvisorStream digital marketing platform. Today, AdvisorStream successfully automates millions of personalized communications each week for Advisors across the US, Canada and the UK.

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The Total Relationship: The Best Value-Add Advisors Can Offer with Tyson Ray (Ep. 40)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , ,

The biggest value-add advisors offer to their clients does not lie in the rates of return or complex financial reports. It lies in the advisor-client relationship!

In this episode, Duncan MacPherson speaks with Tyson Ray, CFP®, CExP®, CIMA®, founding partner at FORM Wealth Advisors, about the concept of Total Relationship and how it can help you grow your business organically — while maintaining a sense of purpose.

They discuss:

  • Why relationship-based growth might be better than growing through acquisitions
  • Areas where financial advisors add significantly greater value than AI coaching
  • Strategies to improve relationship management (For example, Up or Down™ by Tyson)
  • What it means to create true wealth for clients
  • And more

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About Our Guest:

Tyson Ray first learned about investing and the stock market during an economics class in his sophomore year at Badger High School, and at 16 years old, he decided to invest $100 into two different mutual funds. This was his first step on a path he continues to traverse today: using financial strategy to help make people’s lives better.

Over the past 25+ years, Tyson has sought to expand his knowledge and expertise through Yale School of Management, Investment Management Theory & Practice, CIMA Certification Registration Education Program, including obtaining the Certified Investment Management Analyst® (CIMA®) Certification and through the College for Financial Planning for the CFP® Certification, including obtaining CERTIFIED FINANCIAL PLANNER™ Certification. Tyson received his Certification in Business Exit Planning to better help entrepreneurs and business owners transition to selling their life’s work.

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How to Maximize Your Life’s Work with Sherri Palle (Ep. 39)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , , ,

Are you 10 years or less from selling your practice?

If so, now is the time to start thinking about your succession plan so you can maximize your life’s work (i.e., your business valuation).

In this episode, Duncan MacPherson speaks with Sherri Palle, business consultant and coach at Pareto Systems, about how business owners can effectively plan their eventual exit and capitalize on their life’s work.

They discuss:

  • Factors that help you maximize your enterprise value
  • The best place to start planning your exit if you haven’t thought about it yet
  • How to ensure your legacy is intact long after your exit
  • The importance of having a contingency plan (with real-world examples)
  • Key considerations about WHO will take over your business (and WHEN)
  • And more

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About Our Guest:

Sherri Palle, Pareto Systems Business Consultant and Coach, is known for her high-energy calls which provide motivation, enthusiasm, and thought provoking ‘aha moments’ – making these calls something the entire team looks forward to. Sherri began working as a Business Coach at Pareto Systems in 2005 where she worked with financial advisory teams all over North America and continues to work as a Pareto Coach today. In 2014 she co-founded Mindset Consulting allowing her to work extensively with an exclusive group of advisory teams. During her 16 years of coaching, she’s had the opportunity to develop and deliver customized training programs for several reputable, successful financial firms throughout North America.

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Achieving Professional Scarcity and Professional Contrast with Steve Phillips (Ep. 38)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , , ,

Creating professional contrast and scarcity, improving referability, alleviating loyalty fatigue…These are all key pieces of the bigger puzzle: How to grow your practice to the next level?

In this episode, Duncan MacPherson speaks with Steve Phillips, chief practice management officer at USA Financial and a business consultant at Pareto Systems. They share best practices and timeless principles to help advisors build profound client relationships that lead to advocacy.

They discuss:

  • The importance of combining technological aids with the “human touch”
  • Shoot Your Trailer: an effective strategy to articulate your value to prospective clients
  • How to improve the quality of your referrals (in other words, duplicate your best clients)
  • How to deepen your client relationships amidst volatile markets
  • Why small gestures can go a long way in improving your overall client experience
  • And more

Resources:

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About Our Guest:

Steve Phillips is the Chief Practice Management Officer at USA Financial. He is a longtime friend and partner of Duncan MacPherson and the entire Pareto Systems team, having first engaged with Pareto as a client in 2010. With over 25 years of experience in the financial services industry as a speaker, team leader and passionate educator, Steve was an early adopter of the processes around practice management, business refinement and client acquisition. It was a natural next step for Steve to become a Pareto Certified Practice Management Consultant, and part of the Pareto Coaches Network.

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Avoiding a Plateau: A Case Study in Professional Contrast and Scarcity with Terry Gronbeck-Jones (Ep 37)

Avoiding a Plateau: A Case Study in Professional Contrast and Scarcity with Terry Gronbeck-Jones (Ep 37)

Advisor, Education, Finance, Financial, Uncategorized, , , , , , , , , ,

Sometimes, the best way to grow upmarket is to “grow down” or right-size your business.

This can require advisors to adopt changes that seem counterintuitive at first — such as disassociating from certain clients.

In this episode, Duncan MacPherson talks to Terry Gronbeck-Jones, co-founder of Mindset Consulting and a business development consultant at Pareto Systems. They highlight the benefits of right-sizing and explain how to approach it effectively.

They discuss:

  • Major barriers to right-sizing (and how to overcome them)
  • How to communicate your decision to disassociate with clients such that it enhances your brand
  • How to position your network of COIs in front of clients
  • Hidden opportunities in questions such as “What do you do for a living?” or “Do you have a minimum?”
  • And more

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About Our Guest:

Terry Gronbeck-Jones has been a consultant and business coach for the financial services industry since the late 1990s, the majority of those years spent at Pareto Systems. Terry also does consulting through Mindset Consulting, a company that he co-founded in 2014.

Terry’s primary role is working with financial advisory teams across North America with an emphasis on helping them implement marketing and business development best practices. He has worked on a multitude of corporate projects, consulting with companies such as Wells Fargo, Raymond James, and Creative Marketing, to name just a few.

Terry is the co-author of The North Wind and the Sun, a book that tells a series of true stories about the importance of relationships in business.

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